“Always be a little kinder than necessary.” – James M. Barrie

Perhaps I’ve spent too much time in the wrong circles, but I’d be lying if I didn’t admit to feeling a little wearisome with all the success speak.

For a start, it’s so linear: you can practically write the script before the venture’s even begun. I’m not suggesting we let the pendulum swing too far the other way and we listen to a plethora of existential tales, but, in between, sit a range of emotions that never get discussed, chief among those is kindness. (This isn’t a soft skills subject but a human skills subject.)

What’s wrong with talking about the kindness of leaders in the business, the kindness of the staff to one another, and, most especially of all, the kindness of the business to mother earth?

Your immediate response might be, “We already do”; but too often it’s superficial and in my 30+ years of working in various business, I can’t remember a single occasion where anyone said, “The company’s sine qua non is kindness”. The reason for this is obvious: kindness doesn’t equate to profit!

Perhaps I’m a voice of one when discussing a new language of commerce, but I hope that all those business people who come after me don’t adopt the anodyne models of old that seem to have done as much harm as they have good.


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